What is PR?

What is PR? And does your business need it? This video walks you through the basic definition of PR and media relations, as well as detailing how it can help promote your business. The fuss-free explanation also highlights the difference between PR and advertising (two things that constantly get mixed up) and details the pros and cons of both.

This video is perfect for the entrepreneur or small business owner that wants a jargon-free intro to the world of PR!

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